I
dentifying
the six key elements of a solid sales presentation
Analyzing your sales audience
Focusing on one main idea
Organizing your sales presentation with clarity,
force, and imagination
Making your statistics sizzle to win customers
Enhancing interaction between you and your audience
Defining and refining your unique sales presentation
style
Reviving dry material with quotations, anecdotes, and other creative
strategies to add greater interest in you and your product line
Turning stage fright into positive energy for a
dynamic sales presentation
Befriending your audiovisual equipment to highlight your product's
features and benefits
Avoiding common pitfalls in language usage
Hosting a successful question and answer session that
helps you "close" the sale
WHO SHOULD ATTEND?
Sales executives, managers, and customer service
professionals, account executives, marketing representatives, and product
managers
Length: 6, 12, or 18 hours *
Maximum of 15 participants
* One-day version focuses on delivery techniques. Two-day
version focuses on organization of presentation and delivery techniques.
Three-day version focuses on organization of presentation; delivery techniques;
and videotaping of a presentation
"Congratulations to you and
your staff for your this program. The materials and the facilitator . . . were
outstanding. Moving through the material over three days required the ability to
keep the program focused and interesting. This was accomplished in a very
professional, timely, and engaging manner."
Duane Hallstrom, Vice
President, Coca-Cola Bottling Company of Chicago
